Res Publica wants to start a "global MoveOn" (the shortest way of describing it to those "in the know"), trying to create a transnational movement around global issues:

Global public opinion has been called the world’s “Second Superpower”, but a yawning gap persists between the views and values of the world’s peoples and the policies that govern them.

They're recruiting for an ambitious team of 20 full-time staff in 6 countries. Their business plan speaks of possible campaigns like "peace talks in Iraq", the upcoming charter review for the BBC, and getting a "people's Secretary General" to support a candidate for UN top post after Kofi Annan leaves. They hope to get around 10% of an estimated 50 million available e-activists in the next 5 years.

I am curious to see how this will work, especially with the focus on short-lived issues. The global civil society organisations usually focus on longer-term strategic goals, and have learned a lot on how to do this in a multitude of cultures, languages, and contexts. How can Amnesty, Greenpeace, or Oxfam benefit from the more nimble and short-term success focus of a global MoveOn?

The model of Nabuur (see my earlier post here) tries to connect immediate availability of people as "change agent" in the context of local needs. How would the "global MoveOn" connect a similar immediate availability and desire for success in the context of strategic campaigning goals of issue-based organisations?